Geotab Brasil
Client
Geotab
Services
Art Direction, Branding
Agency
Agência Binder
Year
2025
Geotab is a Canadian technology company specializing in telematics and fleet management solutions. In 2022, they expanded operations to Brazil and sought to strengthen their presence in the local market.
Challenge
Facing strong competition from established local players, we were tasked with creating a campaign that would resonate with fleet managers and decision-makers at top companies.
Solution
We developed a campaign centered on the future of fleet management, highlighting Geotab’s open-source platform, AI-driven insights, and powerful data visualization tools. With a confident and assertive tone, the campaign positioned Geotab as a global leader trusted by small businesses, large corporations, and government organizations alike.
